Services
Marketing Consultation & Strategy Session
There will come a time in your business when you need some additional help with marketing. Do you have questions about your current plan? Or an upcoming project that needs a marketing push? Do you have a new business and aren't sure where to start?
Let's sit down and review your marketing plan--if you have one! Whether it be a new product release, creating online content, an e-commerce launch or event support, I can be a resource for these and other important projects. With a free 45-minute consultation, we'll get you on the right track. -- Wendy Hatoum, Writer and Creative Strategist
Website Content & SEO (Search Engine Optimization)
Every piece of content on your website should have a purpose and a target audience. I can create engaging website content that will inform customers, drive traffic and build trust in your brand. I'll start with an SEO audit and evaluate your current content. Then I'll create a plan for SEO updates and a content strategy, which can include website content, email marketing, blogs, articles, videos and graphics--all geared to achieve your goals.
Project-Based Marketing & Content
There will come a time in your business when you need some additional help with marketing. Whether it be a new product release, creating website content or event support, With over 20+ years in marketing and communications, I can be a resource for these and other important projects. I have a background in journalism, online marketing, SEO, web content, copywriting, email marketing and garden writing. I have six years experience in SEO-friendly product/content creation in the Magento e-commerce platform. I also have experience with Wordpress and Bronto platforms. Whatever type of content you need, I can deliver it.
Small Business Start-Up Packages
Have you recently started a new business, or are contemplating a start-up? I can be an expert resource in creating a strong business identity. I know that starting a new business can be taxing both mentally and financially, so I've created some value packages. We'll get you started with a strategy session. Then, depending on your needs, I can assist with business name/domain research, a website, email addresses, business cards and social media page set-up. New business packages start at $999.
Social Media Strategy & Management
A social media strategy starts with audience research, evaluating your competition, and setting social marketing goals. Next we'll create a plan to share timely and engaging content through the most relevant social platforms. Last, we'll establish key metrics, assess results and optimize your campaigns.
Copywriting & Print Project Management
I can simplify the complexities of creating a print piece. We'll start by discussing goals of the piece and creating a project plan. I can manage the entire project for you, including copywriting, image selection and partnering with a designer. This can include managing the printer relationship as well, getting print/postage estimates, in-home dates, coordinating mailing lists, etc. Rest easy. I've done this for 84-page catalogs, postcards and dozens of other publications.